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WW1 - League of National Safety
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WW1 - League of National Safety
WW1 - League of National Safety - set up to promote the value of rationing, the efforts to avoid wastage, to further the objects of the Food Economy Campaign and to exercise the strictest economy on all food and clothing expenditure. Date: circa 1917
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Media ID 11582339
© Mary Evans / Grenville Collins Postcard Collection
Advice Advise Arthur Avoid Britannia Campaign Director Economics Economy Enrol Expense Instruction League Member Membership Ministry Patriotic Promote Promotion Ration Rationing Rations Safety Values Waste Expenditure Wastage
EDITORS COMMENTS
This evocative photograph captures the spirit of the League of National Safety during World War I, a grassroots organization dedicated to promoting the value of rationing and reducing wastage in the face of food shortages. Established in 1916 under the auspices of the British Ministry of Food, the League aimed to further the objectives of the Food Economy Campaign and encourage the strictest economy on all food and clothing expenditure. The image features Arthur Yapp, the Director of the League of National Safety, addressing a group of enrolled members in a community hall. Britannia, the symbol of Britain, stands proudly in the background, emphasizing the patriotic nature of the cause. Yapp, with a determined expression, provides instruction and advice to the attentive audience, who have come to learn how they can contribute to the war effort by avoiding waste and making the most of their rations. The League of National Safety played a crucial role in the politics of the war, as food shortages became a pressing concern for the British population. The organization's promotion of rationing and economy on food and clothing expenditure was a powerful tool in ensuring the nation's resources were used efficiently and effectively, ultimately contributing to the war effort. This photograph is a poignant reminder of the sacrifices and resilience of the British people during World War I, and the importance of collective action in times of crisis. The values of the League of National Safety continue to resonate today, as we grapple with the challenges of sustainability and resource management in the modern world.
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