Advertisement, Procter & Company
Wall Art and Photo Gifts from Mary Evans Picture Library
Advertisement, Procter & Company
Advertisement, Procter & Company, direct importers of Enamel, Gem, Gold & Silver, & Tiger Claws, The Indian Art Gallery, Oxford Street, London.
1883
Mary Evans Picture Library makes available wonderful images created for people to enjoy over the centuries
Media ID 14263736
© Mary Evans Picture Library
1883 Bangles Carved Claw Claws Direct Enamel Exotic Gallery Hindu Importers Jewellery Oxford Pottery Procter Tiger Furniture
EDITORS COMMENTS
Step into the enchanting world of The Indian Art Gallery on Oxford Street, London, and immerse yourself in the exotic allure of the East. Established by Procter & Company, direct importers of authentic Indian treasures, this gallery showcases a stunning collection of jewellery, pottery, furniture, and other decorative arts from the Indian subcontinent. The advertisement, dated 1883, invites viewers to explore the gallery's offerings, which include intricately carved bangles made of enamel, precious gems, gold, and silver. The tiger claws, a distinctive and rare addition to the collection, add an air of mystery and allure. The Indian Art Gallery was a popular destination for those seeking to add a touch of the exotic to their homes and collections during the late Victorian era. Procter & Company's direct importing practices ensured that the gallery offered authentic and high-quality items, making it a trusted source for those looking to add a piece of the East to their lives. The advertisement's design reflects the late Victorian era's fascination with the exotic and the oriental. The use of bold typography and vibrant colors draws the viewer's attention to the gallery's offerings, while the image of a carved wooden tiger claw adds to the allure of the Indian Art Gallery. The Indian Art Gallery's collection was not only popular in Europe but also influenced the Art Nouveau movement, which sought to incorporate organic forms and exotic influences into design. The gallery's offerings provided a window into a world that was far removed from the daily lives of Europeans, offering a glimpse into the rich cultural heritage of India and Asia. This advertisement is a testament to the enduring appeal of the exotic and the allure of the East, which continues to captivate and inspire us to this day.
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